What is local SEO and how can it benefit my business?

Local SEO focuses on optimizing your online presence for location-based searches, helping businesses attract nearby customers. Key local SEO strategies include:

– Google My Business (GMB) Optimization: Ensuring your listing is complete with accurate business details.
– Local Keywords: Using location-based keywords (e.g., ‘web design in Sandpoint, Idaho’).
– Citations & Directories: Listing your business in directories like Yelp and Bing Places.
– Reviews & Ratings: Encouraging satisfied customers to leave positive reviews.
– Localized Content: Creating blog posts or landing pages tailored to local audiences.

Strong local SEO can drive more foot traffic and leads from people searching for services in your area.

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