What are 301 redirects, and when should I use them?

A 301 redirect is a permanent redirect from one URL to another. Use them when:

– You Change Page URLs: Prevent broken links and retain SEO rankings.
– You Merge or Remove Pages: Direct visitors to relevant alternative pages.
– You Switch to HTTPS: Ensure all HTTP links redirect to secure HTTPS versions.
– You Rebrand with a New Domain: Redirect old URLs to the new website.
Proper use of 301 redirects preserves search engine rankings and improves user experience.