How do I update my website’s design without losing SEO rankings?

When redesigning a website, follow best practices to retain SEO rankings:

– Keep URL Structures Consistent: Avoid unnecessary URL changes.
– Use 301 Redirects: Redirect old URLs to new versions to preserve traffic.
– Optimize New Content: Ensure updated pages include proper keywords and metadata.
– Maintain Internal Linking: Keep navigation structure and links intact.
– Test Before Launching: Use a staging site to preview changes before publishing.
A well-planned redesign improves user experience while maintaining search engine visibility.